10 Best SEO tactics that increase visitor traffic to your website listed below will lead to more interaction with potential customers and additional sales.
SEO will never be dead while search is used to find information from the internet. In fact, search engine optimisation is the whole basis of how the internet operates so successfully whatever search engine you use.
An active dynamic SEO website is a very powerful and relatively inexpensive tool that increases your marketing, advertising and promotion right across the internet.
Quote from Search Engine Land – more here
Search engine optimisation (SEO) is the process of getting traffic from the free, organic, editorial or natural search results on search engines.
Why use SEO…
People will find you more often
By writing regular articles using popularly used keywords those blogs or pages will be found more often in search engine indexes.
Multiplies your Impact
Using multiple SEO elements within an article and throughout your website will ensure your website will be found more often than competitors who don’t use the best and latest SEO practices. To find out more about those elements go here
Websites and SEO need Food
Regular blogs at least weekly and the updating of blogs and pages are the food search engines live on. When search engine crawlers stop visiting your website its a bad sign. It means people and search engines have stopped visiting.
It is vital to generate regular articles (food) of quality content to your website.
SEO is an Investment not a Cost
SEO should not be considered a cost but an investment. Yes SEO does take time to produce and therefore costs money but that is minimal to the difference in the effectiveness of an article and your whole website.
SEO allows you to capitalise on weak competition.
These are the 10 Best SEO tactics that increase visitor traffic…
1. The Headline
Your headline must be relevant to the article as it is the most important part of any blog or page. Your headline is the key to all copy writing: More here
- Using creative titles
- Incorporating Keywords
- In answer to popular questions
- If your heading does not catch the eyeballs of a visitor the article is lost to the reader who in turn may have become a customer
2. The Use of Keywords
Keywords are the foundation of internet search. With people searching 3.5 billion pages daily the use of 1 Keyword it is likely you will never be found when there are hundreds of millions of articles that come up in web search.
It is better to use keyword phrases of several words strung together which are known as long tail keywords.
The more keywords used will generate very specific searches – 3 or 4 keywords in a phrase is best and 5 should be your maximum. More here
3. Writing of Quality Content
The writing of quality content of valuable information is going to receive more visits in both the short and long term.
Answering peoples popular questions with quality content will receive more attention than those of a deeply technical nature. Should you have product or service of this type try to incorporate some popular keywords within this article keyword phrase.
By updating and revitalising older articles these will boost visits adding to the credibility of your website by people and search engines. More here
4. Build your Brand, Authority, Credibility and Trust
People and search engines return and love websites with recognised branding that has authority, trust and credibility.
Whether it be bricks and mortar or online business these popular brand business websites achieve more visits and more sales.
5. Optimise with Quality Structure
Quality structure in website design and construction is vital to your websites operation and success. There are literally hundreds of elements that make up a quality and valuable website. More here
If you are serious about optimising your website generating superior results employ a professional and forget about DIY or your mate who doesn’t have the technical knowledge.
Articles within your website need SEO structure to receive more people visit and receive higher search engine ranking.
6. The need for Speed
In todays environment the loading speed of your website landing page should be a maximum of 2 to 3 seconds.
People especially on mobiles will not wait and a potential customer may be lost forever. Hence the need for SEO and a quality website.
All websites should be built on mobile responsive platforms as over 50% of all search is from mobile devices. More here
Images are eye candy to the brain. They attract peoples eyeballs, impart information to the brain 60,000 times faster than any text and do provide a greater recall.
Simple test – describe a circle. “I bet we all referred to an image”.
Videos in some ways are like images that attract eyeballs. Videos provide an image and audio presentation that imparts more information in a shorter period than text.
In addition videos are like a second website to search engine and the linking to your website providing additional SEO and multiple search engine marketing (SEM) impact.
According to Cisco Visual Networking Index – Consumer internet video traffic will be 80% of all consumer internet traffic in 2019. Of course much of this will be video on demand but do not over look that video will be common place on many websites.
9. Contextual Links
Contextual links are linkage to other blog posts or pages of relevant information within your website to this current blog and provide the reader with expanded relevant information.
In the early establishment of a website this is far more limited in the ability to use contextual links than when you have 100 plus pages of information.
10. External Links
External links do provide free search engine marketing, advertising and promotion of your website with a multiplying effect using such areas as
- Social media sharing
- Social bookmarking
- Business directories
- Linkages to other articles on the net. The more respected and valuable websites the better
- Referral traffic including commenting
- Require more information here
Summarising the 10 Best SEO tactics that increase visitor traffic
An active dynamic SEO website is a very powerful and relatively inexpensive tool that increases marketing, advertising and promotion right across the internet.
10 Best SEO tactics that increase visitor traffic to your website listed above will lead to more interaction with potential customers and additional sales.